While EA has been decidedly sequel happy in its recent past, this practice has dramatically changed in the past year, with the company also banking on a number of new IPs alongside sequels of proven franchise properties. In an interview with Industry Gamers, Riccitiello was critical of the current trends of rival publishers, while also stressing that EA will continue to innovate as well as provide gamers with additional titles to proven properties.
"I believe there are publishers out there that are milking franchises at their peril. I do think you can sort of stop innovating and do well while you coast for a couple of editions before a product starts to fall apart or a sector starts to fall apart. But I think we owe our customer – core or non-core – quality and innovation that really blows their minds every time we put a product out there. That's one of the reasons you see such high Metacritic scores from EA so consistently after we made the investment for it, and you'll continue to see new IP from us."
Loading...
